Insight

9 min read - A new study by SEO researcher Lily Ray has exposed a troubling dynamic in Google's AI Overviews that every eCommerce brand needs to understand: Google is citing brands' own "best of" listicles as sources, but recommending competing products 69% of the time. Combine this with fresh Pew Research data showing 60% of Americans now read AI summaries in search...

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10 min read - On 13 June 2026, eCommerce security firm Sansec disclosed one of the most significant supply chain attacks of the year: a coordinated compromise targeting OptinMonster, TrustPulse, and PushEngage, three widely used marketing and conversion tools that collectively serve over 1.2 million websites. The malware adds rogue admin accounts and plants hidden...

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11 min read - In a retail landscape defined by consumer belt-tightening, trade-down behaviour, and relentless discounting, Victoria’s Secret just delivered a masterclass in going the opposite direction. Their ...

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10 min read - New research from the Gale agency has surfaced a statistic that should keep every eCommerce marketer awake tonight: 56% of consumers are now comfortable delegating the entirety of their brand communications through AI. Nearly one in three have already instructed an AI assistant to prioritise certain brands over others. ...

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7 min read - OpenAI has opened its ChatGPT Ads Manager beta to UK advertisers, marking the first significant international expansion of what may become one of the most consequential new advertising channels in a decade. With brands like Tesco, Hilton, Hiscox, and Next among the early UK participants, the pilot is moving beyond Silicon Valley experimentation...

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11 min read - Connecticut has become the second US state to enact legislation restricting how retailers can use customer data to set personalised prices. As ...

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9 min read - On June 16th, 2026, two announcements landed that together paint a picture eCommerce merchants can no longer afford to ignore: Meta launched AI Mode in Facebook search, and Microsoft rolled out significant AI reporting features in Bing Webmaster Tools. Taken separately, they're interesting platform updates. Taken together...

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12 min read - In a single week, three of the most consequential platforms in eCommerce advertising each made a move that, taken individually, would be worth paying attention to. Taken together, they amount to a structural shift: the path from product discovery to purchase is being rebuilt around AI, and every major platform is racing to own a piece of that journey...

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21 min read - Cookie rules are being rewritten, and your store needs to adapt The European Commission's ...

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8 min read - Cloudflare CEO Matthew Prince predicted that bots would outnumber human visitors by 2027. He was wrong. It happened two years early. According to ...

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10 min read - Target just confirmed that its Target Circle Deal Days will run from 23 to 26 June, the exact same dates as Amazon Prime Day 2026. This is not a coincidence. It is a deliberate strategic choice, and one that reveals how fundamentally the economics of retail promotions have shifted. For mid-market eCommerce merchants, the implications extend well beyond...

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9 min read - Three major retailers just described, in unusually specific terms, how AI is reshaping their businesses from the inside out. During their Q1 2026 earnings calls, Best Buy, Gap, and Dick's Sporting Goods each detailed AI investments that go well beyond chatbots and product recommendations. For eCommerce merchants evaluating their own AI roadmaps, these...

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13 min read - Walmart's latest earnings call delivered a number that should be on every eCommerce operator's whiteboard: over 36% of store-fulfilled deliveries now arrive in three hours or less. The sub-hour tier is growing fastest of all. "We can now reach approximately 60% of the U.S. population in 30 minutes or less,"...

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68 min read - eCommerce tools are software applications that help businesses build, run, and grow an online store, covering everything from storefronts and payments to marketing, inventory, and customer support. Together, they form what people call your eCommerce stack. Now, we don't want to overwhelm you with a list...

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10 min read - Costco just proved, with hard numbers, that personalisation isn't a nice-to-have; it's a revenue engine. The warehouse club's CFO, Gary Millerchip, revealed on their Q3 2026 earnings call that personalised product recommendation carousels contributed ...

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8 min read - Consumer sentiment has plunged to a record low, and the ripple effects are reshaping eCommerce strategy in real time. If you are a merchant operating in the mid-market, the data from the past week should be a wake-up call, and the diverging fortunes of Dollar Tree and Gap Inc.'s Old Navy tell a story every eCommerce professional needs to understand...

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9 min read - Google just made its most significant change to AI-powered search visibility since launching AI Overviews, and it has profound implications for how eCommerce merchants get discovered by shoppers. On...

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9 min read - Elf Beauty just gave the eCommerce industry a masterclass in what happens when tariff-driven price increases meet consumer reality. The cosmetics brand, which built its reputation on accessible pricing, announced it is reversing some of the price hikes it implemented in response to tariffs and inflation...

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11 min read - A new study from Quantum Metric...

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11 min read - Google dropped a series of announcements at Google I/O 2026 on...

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