Shopify Expert Consultants | Shopify Consulting Services

Build Smarter. Sell Bigger. Start with Strategy

19+ years of experience

Get direct guidance from Shopify expert consultants with over two decades of proven eCommerce insights for smarter business decisions.

Cross-functional expertise

Our Shopify consultation combines development, design, marketing, and digital transformation expertise to map effective strategies.

Proven methodology

We use data-driven, structured analysis of your business and Shopify store to deliver clear, actionable, and conversion-driven recommendations.

Your trusted Shopify expert consultant

On Tap is your trusted Shopify consulting partner, helping you unlock growth opportunities, improve operational efficiency, and enhance customer experience. Our expert consultants uncover the root causes holding back your Shopify store's performance, then deliver a prioritised roadmap focused on the highest-impact improvements, giving you clear next steps for action.

A full expert ecosystem

On Tap is part of the BSS Group ecosystem, which covers the full digital commerce lifecycle. By combining On Tap’s consulting expertise with the specialist capabilities of our partner companies, we deliver the right solution for merchants at every growth stage.

Our ecosystem includes:

On Tap – eCommerce development and consulting services with 19+ years of experience.
Magestore – World-leading POS provider with 16+ years of experience.
SimiCart – PWA and mobile app development for eCommerce with 15+ years of experience.
BSS Commerce - Shopify apps provider with 12+ years of experience.
Omni Themes – Top-notch Shopify theme provider.
BSS Digiworks – Digital marketing agency with deep eCommerce expertise.

Led by proven experience

Our consulting is led by Dan Garner, founder of On Tap and a highly respected voice in digital commerce. Dan built one of the world’s first eCommerce stores and has advised global brands for nearly two decades. He has also spoken at major industry events, including IRX and the iMedia B2B eCommerce Summit (APAC).

More than consultants, long-term partners

We go beyond recommendations to help put strategy into practice. Our commitment is to take responsibility for results, not just advice. With 19 years in eCommerce and a record of zero failed migrations, On Tap delivers proven reliability. Many of our clients have stayed with us for over years, a reflection of the trust we build and the outcomes we deliver.

Our Shopify consulting services

We provide expert Shopify consulting tailored to your business needs. Through structured consultation, data analysis, and a proven methodology, we evaluate your Shopify store objectively and outline practical steps to improve performance.

Comprehensive Shopify store setup consulting

We provide expert guidance on setting up Shopify or Shopify Plus, ensuring that even the most complex features work correctly and leveraging the platform's full potential from the very beginning.

Shopify growth strategy consulting

Backed by deep Shopify expertise and the latest tech insights, we create cost-effective, scalable growth plans to tackle challenges from B2B expansion and international growth to omnichannel operations and beyond.

Conversion rate optimisation (CRO) consulting

We analyse data and customer behaviour to diagnose where conversions drop, then deliver testable recommendations to remove friction and validate improvements through a data-driven CRO roadmap.

UX design improvement consulting

We map the customer journey end to end, auditing your store’s UX and UI to expose hidden barriers and provide clear recommendations that create smoother paths to purchase.

Shopify store functionality enhancement consulting

We connect your goals to the right Shopify functionality, guiding when to use native features, apps, or custom development, and recommending modern technologies that keep your store competitive.

Shopify technical performance audit and consulting

We audit your code, apps, and technical health with advanced tools to uncover performance issues. With 19+ years of expertise, we recommend fixes that ensure Core Web Vitals compliance and speed.

Shopify tech stack and integration consulting

We design the right Shopify-centred tech stack for efficiency and scalability. From B2C to B2B, we deliver integration strategies that speed connectivity, reduce errors, and keep your business moving.

Strategic digital marketing consulting

We provide digital marketing consulting with a strong specialisation in SEO and content, helping Shopify brands improve visibility, engage audiences, and drive sustainable conversion growth.

Shopify migration and upgrade consulting

We evaluate whether Shopify or Shopify Plus is the best fit for your business. For migration or upgrade, we define a plan that ensures a seamless transition with no disruption, clear timelines, and controlled budget.

Facing more challenges than the areas above?

Our Shopify expert consultants to identify the best opportunities for improvement

Additional Shopify services to put strategy into action

Alongside independent consulting, we provide hands-on services to implement and sustain your Shopify strategy, from embedding experts to development, migrations, QA, and ongoing support.

Hire Shopify experts as part of your team

When your team needs extra capacity or expertise, we provide dedicated Shopify specialists who act as an extension of your in-house team, ensuring advice is implemented effectively.

Implementation support and QA

We guide and oversee the delivery carried out by your internal team or agencies, with our QA specialists testing functionality and performance to ensure quality and reduce rework risk.

Ongoing support and maintenance

We provide continuous monitoring, updates, and troubleshooting to keep your store secure and high-performing. We also leverage AuditIQ, our proprietary tool for real-time insights and early issue detection.

End-to-end Shopify development services

We design, build, and optimise Shopify stores to match your business goals, delivering reliable, high-quality development that brings your unique brand vision and customer experience to life.

Shopify Plus development services

We design enterprise-grade solutions on Shopify Plus, leveraging its advanced features for performance, security, scalable architecture, and seamless integration with your wider business systems.

Custom Shopify migration services

We plan and execute migrations from any platforms like Magento, WooCommerce, or BigCommerce to Shopify with a 100% success rate, ensuring data integrity and minimal disruption.

Project workflow

Our Shopify consulting process

1. Discovery & needs alignment

We work with you to clarify goals, uncover challenges, and define the scope for targeted Shopify consulting.

2. Business context review

We review your customer journeys, operations, and growth plans to ensure recommendations fit wider business realities.

3. Objective store evaluation

We audit your Shopify setup against best practices and benchmarks to identify technical gaps and conversion blockers.

7. Transition support

We can implement recommendations directly or guide partners to ensure smooth execution of your strategy.

6. Decision advisory

We present practical options with trade-offs, timelines, and resource implications so you can move forward confidently.

5. Strategy roadmap development

We design a structured roadmap that sequences initiatives by value, feasibility, and urgency, ensuring clear prioritisation that supports sustainable growth, long-term impact, and alignment with your broader business strategy.

4. Insights & opportunity analysis

We translate findings into actionable insights, highlighting risks, inefficiencies, and opportunities with the greatest potential for business impact and long-term growth, while providing clear recommendations to guide prioritisation and decision-making.

Let our expert with 19 years of experience give you direct consultation

Frequently asked questions

How much do Shopify consulting services cost?

The cost of Shopify consulting services depends on the scope of your store and the level of analysis required. After an initial discussion, our consultants provide a clear proposal outlining the objectives, deliverables, and fees, so you know exactly what to expect before we begin.

Can small businesses afford your consulting?

Yes. Our consultation is designed to be accessible to businesses at different stages of growth. For smaller teams, our consultants focus on high-impact recommendations that are practical to implement and deliver immediate value.

Do you work with Shopify only or also other platforms?

We work with most major platforms, covering Shopify, Magento/Adobe Commerce, BigCommerce, WooCommerce, and even custom-built solutions. If you are considering migration or want independent consultation across platforms, we can provide objective guidance to help you choose the best course of action.

Can you collaborate with my existing team on projects?

Absolutely. Many of our consulting engagements involve collaborating with internal teams, marketing agencies, or development partners. Depending on your needs, our consultants can either take a hands-off approach by guiding your partners through execution or play a more active role.

How do I get started with your Shopify consulting services?

Contact us to begin with a brief discovery conversation directly with our Shopify experts. From there, we'll propose a clear and structured engagement tailored to your needs so you can move forward with confidence.