38 min read - According to ...

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100 min read - When it comes to eCommerce performance, speed isn’t just a technical detail — it’s a critical business factor. A slow-loading Magento store can frustrate users, damage your SEO rankings, and lead to lost revenue. Research by...

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98 min read - Resizing images involves adjusting their pixel dimensions — width and height — to match the layout requirements of your Shopify store. This not only keeps your storefront looking clean and consistent but also helps prevent performance and design issues. For example, if you upload a 4000 × 4000 pixel image into a 500 × 500 pixel...

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105 min read - Magento is known as one of the most flexible eCommerce platforms on the market. Over the years, it has evolved into a suite of solutions — from free, open-source editions to fully managed, cloud-native Adobe Commerce. However, this flexibility also brings complexity. With multiple editions, deployment models, and a layered versioning...

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14 min read - We are excited to announce that our company has been named a finalist in three prestigious categories at the Ecommerce Awards 2025! This recognition celebrates our dedication to delivering outstanding eCommerce solutions that drive growth, innovation, and exceptional user experiences.  ...

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15 min read - TEMPLESPA's website, delivered by On Tap, was honoured as a finalist for “Best B2C UX in eCommerce” at the eCommerce Awards 2025. This recognition highlights their significant transformation of the digital store, powered by a strategic platform upgrade focused on performance and user experience. Explore how On Tap helped TEMPLESPA achieve...

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85 min read - Migrating from Magento to Shopify involves more than moving data — it requires rethinking how your store is structured, managed, and extended. This guide is tailored for growing brands moving from Magento Open Source to Shopify’s standard plans, covering everything from key platform differences to step-by-step execution and post-launch...

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121 min read - Images are one of the biggest contributors to page weight, now making up over half of a webpage’s total size, according to the ...

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90 min read - As Shopify evolves beyond its DTC roots with a growing B2B feature set, many wholesale merchants are asking: Can it support the complex needs of modern B2B commerce, and is it the right foundation for building a scalable wholesale storefront? The short answer: Yes — but its capabilities will depend on the Shopify plan you’re...

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49 min read - Optimising customer experience in B2B eCommerce is an ongoing challenge, driven by the intricate nature of B2B purchasing processes that involve multiple stakeholders and extended decision cycles. This complexity is heightened as B2B customer interactions increasingly shift online, making it essential to deliver a seamless and value-driven digital experience...

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110 min read - For enterprise merchants replatforming or scaling up, Shopify Plus and Adobe Commerce represent two of the most capable—but fundamentally different—eCommerce solutions. One is SaaS-native and optimised for speed and simplicity; the other offers full backend control, architectural flexibility, and deep customisation...

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13 min read - As a valued client of On Tap, TEMPLESPA has long leveraged high-performance Magento hosting for its eCommerce operations. With a shared value of continually enhancing the customer experience and scalability, both TEMPLESPA and On Tap recognised the potential to further optimise site performance by improving loading stability and speed. Following...

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81 min read - Shopify Plus has become a standout platform for enterprise-grade brands seeking to scale seamlessly, especially by unlocking new opportunities in B2B, while maintaining performance and flexibility for their website. According to ...

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60 min read - Migrating to Shopify Plus is a strategic decision that requires more than just launching a new storefront. It involves evaluating platform fit, restructuring workflows, adapting integrations, and managing costs and risks. This guide will help you decide if Shopify Plus aligns with your business and provide a strategic migration process. By the end...

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95 min read - This article examines the key differences between Shopify vs Shopify Plus, comparing their features, pricing, scalability, and overall value for growing businesses.  “Shopify” in this article refers to the three standard tiers — Basic, Grow, and Advanced — designed for small to mid-sized businesses, while Shopify...

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59 min read - Shopify Plus is an enterprise-grade e-commerce platform designed for high-volume merchants. Its core benefits include:  Enterprise-grade reliability and performance Advanced customisation and checkout control for higher conversion rates Operational efficiency through automation and integrations Built-in...

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25 min read - A seamless shopping experience is essential for eCommerce success, boosting customer retention and driving sales across all industries. However, a slow Magento backend can make everyday administrative tasks frustrating, especially within the admin panel – the interface used to manage your store’s backend operations. Such delays can disrupt...

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43 min read - Shopify has officially launched its Summer 2025 Edition (Summer ’25 – Horizons) on 21 May, packed with over 150 new features and enhancements across every corner of the platform. This bi-annual “Editions” release delivers powerful new capabilities for both merchants and developers, making it easier to build creative storefronts...

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40 min read - The Hyvä theme addresses Magento’s long-standing front-end performance issues by significantly reducing page weight and improving load times. Built with Alpine.js and Tailwind CSS, it offers a modern, lean architecture that enhances user experience and developer productivity. This leads to improved performance, faster development, and simpler...

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46 min read - On Shopify, where customer acquisition costs are high and user expectations are even higher, faster site performance improves multiple metrics at once: Conversion rates go up because users are less likely to bounce or abandon carts. According to ...

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37 min read - Mobile commerce has become a dominant force in online shopping, reaching approximately 2.5 trillion U.S....

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60 min read - Shopify is often seen as a platform for small to mid-sized brands, known for simplicity, speed, and ease of use. But as it enters the enterprise market, many decision-makers are asking whether Shopify can meet the demands of large-scale, highly customised businesses. This article addresses that question head-on: Is Shopify truly ready for enterprise...

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3 min read - Getting traffic is only half the battle. If your Shopify store isn’t converting that traffic into revenue, you’re leaving significant growth on the table. That’s why we created this comprehensive 2025 CRO guide — to help you systematically improve conversion rates across your entire Shopify buying journey. Whether you’re...

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57 min read - On average, Shopify stores see conversion rates between 1.4% and 3.2%...

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2 min read - Understanding how to drive customer adoption is key to the success of any product or service. To help businesses navigate this crucial phase, we’ve created a comprehensive eBook that explores proven strategies, common challenges, and actionable tips to boost adoption rates and foster long-term engagement....

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41 min read - Optimising Magento performance effectively requires a clear strategy and the right metrics to measure progress. This article explores how Google's Core Web Vitals (CWVs) and TTFB serve as the crucial bridge between performance metrics and business results, presenting case studies that demonstrate their impact on conversion rates and revenue. It also...

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47 min read - Magento, one of the most powerful and flexible eCommerce platforms, requires developers with specialised expertise to unlock its full potential. This blog is designed to help business owners and managers navigate the hiring process efficiently. It outlines key qualifications to look for—including technical skills, certifications, coding expertise...

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39 min read - The Digital Markets, Competition and Consumers (DMCC) Act 2024 represents one of the most significant shifts in UK ecommerce regulation in decades. This legislation seeks to establish higher standards of transparency, fairness, and consumer protection, explicitly targeting practices like drip pricing. For ecommerce businesses, these changes are not...

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32 min read - Partnering with a reliable Magento agency with proven expertise is a critical decision that influences your eCommerce performance, operational efficiency, and long-term growth. With thousands of agencies claiming Magento expertise, finding a partner that truly understands your business needs and can deliver measurable results requires careful evaluation...

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29 min read - Magento updates land on a predictable cadence roughly once a quarter, bundling vital security fixes, performance gains, and fresh capabilities that keep the platform in step with ever-evolving eCommerce demands. Staying on top of the latest version isn’t just maintenance; it’s your chance to unlock new revenue-driving features before competitors...

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21 min read - Knowing how to check Magento version is essential for maintaining your store's security, compatibility, and performance. This guide covers multiple ways to perform a Magento version check when you don’t have back-end access, how to interpret the results, and helps you determine the most appropriate upgrade strategy—whether that involves...

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5 min read - At On Tap, we are dedicated to delivering first-class Magento solutions that drive eCommerce success for our clients. As part of this commitment, we are delighted to announce that On Tap has achieved Hyvä Silver Partner. This strategic partnership with Hyvä marks a significant milestone in our ongoing mission to innovate and...

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2 min read - On Tap is thrilled to announce that our representatives will be attending the Retail Technology Show 2025, taking place on April 2nd and 3rd at ExCeL London. This premier event is a hub for Europe’s most forward-thinking retailers and tech innovators, showcasing cutting-edge solutions that are shaping the future of retail. About the event...

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17 min read - Adobe Summit 2025, the world’s leading annual event for digital marketing and eCommerce, was held this year from March 18–20 at The Venetian Resort in Las Vegas. The event focused heavily on groundbreaking innovations within Adobe Commerce, including platform optimisation tools, enhanced cloud services, and AI-powered content creation. In...

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33 min read - Any business starting a Magento project must select between an outsourced Magento developer vs hiring developer in-house. Whichever option you decide, key factors you should consider to ensure project success include budget, project scope, requirements, and long-term maintenance. In this article, we’ll compare various aspects of both options to...

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11 min read - The Digital Markets, Competition and Consumers (DMCC) Act 2024 represents one of the most significant shifts in UK ecommerce regulation in decades. This legislation seeks to establish higher standards of transparency, fairness, and consumer protection, explicitly targeting practices like drip pricing. For ecommerce businesses, these changes are not...

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3 min read - On March 25th, 2025, the vibrant city of Paris will host the highly anticipated Meet Magento France event at the prestigious Étoile Business Centre. This gathering promises to be a pivotal moment for the Magento and Adobe Commerce community, offering a day filled with learning, networking, and exploration of the latest eCommerce innovations...

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35 min read - Magento eCommerce merchants often face the choice between hiring a development agency vs a freelance developer to build or customise functions for their online stores. It's a bit like choosing between a big restaurant and a personal chef - both can produce great outcomes, but work very differently. Before you decide, you should understand what...

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25 min read - Customer engagement plays a vital role for businesses transitioning existing B2B customers to eCommerce sites. Without active engagement, there is a high chance that your customers will revert to their traditional buying behaviours, leading to wasted time and effort for both your business and theirs. This article outlines six actionable strategies to...

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3 min read - We are thrilled to announce that On Tap will be participating in the upcoming MxLDN: Magento London meet-up on February 26, 2025! MxLDN - the London meet-up for Magento & Adobe Commerce community is an event designed to gather like-minded members of the Magento/Adobe Commerce ecosystem. Held by Immersum & JH, these bi-monthly, free-entry...

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23 min read - As B2B enterprises transition to online platforms, they soon recognise the significance of accelerating customers’ entire digital journey. The end-to-end experience of B2B customers on eCommerce sites, in fact, strongly affects customer satisfaction and revenue generation. To efficiently turn one-time buyers into loyal customers, businesses need...

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25 min read - Sales and marketing in B2B eCommerce, coupled with the quality of the product or service itself, have proved their value in acquiring customers. However, to foster lasting customer relationships, B2B eCommerce customer success must become a strategic priority. Recent research from ...

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22 min read - Customer buying behaviour has undergone a dramatic shift, even enterprise clients are switching from traditional brick-and-mortar shopping to the digital realm. A recent McKinsey...

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22 min read - Traditional B2B sales and marketing models are gradually trending downward in the competitive eCommerce landscape. According to Gartner, by the end of 2025, 80% of B2B sales will be conducted digitally, a significant increase from just 13%...

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4 min read - Web Summit, the globe’s top-notch tech conference, will be held in Lisbon, Portugal from November 11th to 14th, 2024. On Tap will also join this dynamic event to exchange insights and expertise with tech enthusiasts of various industries and niches.Web Summit...

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4 min read - We are excited to announce that On Tap will be joining BSS Commerce and Magestore in our upcoming webinar, ...

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5 min read - E-commerce businesses regularly face fluctuating demand—holiday seasons, sales, and other promotions can mean that traffic to e-commerce applications goes up and down dramatically. Especially for smaller e-commerce businesses, the changing demand can be difficult to manage, as businesses want enough cloud resources to be able to serve their customers...

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2 min read - We're exhibiting at IRX & eDX this year and we’d love to meet you there! IRX & eDX takes place on 22 & 23 May 2024 at the NEC, Birmingham and we will be showcasing our ...

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8 min read - ...

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2 min read - We have got some huge news to share about AuditIQ. Subscribers will soon have the ability to perform audits on an unlimited amount of websites. This makes the service perfectly suited for agencies prospecting new clients and producing audits...

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4 min read - As an eCommerce agency, you understand the significance of Black Friday and Cyber Monday (BFCM). These high-stakes shopping events can make or break your clients' revenue for the year. To ensure your clients' eCommerce websites perform flawlessly during this crucial period, you need a robust tool in your arsenal. Enter AuditIQ, the technical powerhouse...

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8 min read - ...

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8 min read - Constructing your own Shopify store or even engaging an in-house developer to tackle more complex features can be a viable strategy. However, there are certain critical services where the expertise and specialized knowledge of an agency can make a significant difference. Entrusting these specific tasks to a ...

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7 min read - Is your Shopify store in need of more motivated, high-performing employees? Are sales and Customer Service areas in need of improvement? If you responded affirmatively to any of these queries, continue reading. This article is for all of the store owners and eCommerce PMs who are looking for a better way to increase their revenue. Sometimes...

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7 min read - An Adobe Solution Partner trialed AuditIQ for one of their Adobe Commerce clients. They were amazed about what it found and how it has made their clients happier while increasing their revenue. The challenge The agency...

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7 min read - In the world of e-commerce, maintaining a scalable and high-performing online platform is crucial for success. Auto-scaling, a technology that dynamically adjusts server resources based on demand, plays a vital role in ensuring optimal performance during peak periods and minimizing costs during slower times. We offer invaluable expertise in navigating...

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8 min read - Every ecommerce merchant knows: every second counts. From the moment a customer lands on your website to the final click of the purchase button, the user experience should be seamless, fast, and error-free. One of the critical aspects ensuring this smooth experience is the hosting infrastructure, particularly the deployment process...

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8 min read - So, you’ve just started building your new Magento/Adobe Commerce website. It might be some weeks or months away from completion. If you are building it in-house, then there is a flurry of activity. If an agency is building it for you, you have excited expectations of what they will deliver. In either case, ensuring you are ready to go...

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8 min read - Owning a Magento or Adobe Commerce store can be overwhelming, despite its powerful features for running a successful eCommerce business. To ensure optimal performance, it's crucial to have a comprehensive understanding of your operation. While you may excel in product knowledge and niche selection, managing a Magento store requires specific...

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4 min read - In the dynamic and ever-evolving landscape of digital agencies, managing workflows and integrating systems can often seem like a Herculean task. The diverse range of clients, the variety of projects, and the different engagement models - be it fixed price, retainer, or hourly-block selling - all add layers of complexity to the process. However, with...

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3 min read - In the dynamic world of digital marketing, agencies are constantly seeking innovative ways to maximise their billable hours and, consequently, their revenue. One such tool that has proven to be a game-changer is AuditIQ, a comprehensive auditing platform designed...

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4 min read - In the digital age, website performance for ecommerce websites is not just a luxury but a necessity. It plays a pivotal role in user experience, conversion rates, and even Google rankings. A website's performance is a key factor in Google's search algorithms, and a site that loads quickly and smoothly can significantly improve its position in search...

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4 min read - In the digital age, the security of e-commerce websites is paramount. With the rise of cyber threats, it's more important than ever to ensure that your Magento and Adobe Commerce websites are secure and free from vulnerabilities. One effective way to achieve this is by implementing file integrity monitoring to detect unauthorized code changes. ...

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2 min read - On Tap, a provider of services to digital agencies is excited to announce the launch of its Jira Consultancy Services, specifically designed to meet the unique needs of agencies and software development companies. This new offering aims to help these businesses maximize their use of the powerful project management tool Jira, and achieve unparalleled...

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4 min read - Did you know that as part of our whitelabel services to Magento agencies, On Tap delivered more than 50 website audits over the past 12 months? These have helped our agency clients better understand the projects they are onboarding before development starts. In most cases, these audits were sold as an additional service to their clients, bringing...

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2 min read - On Tap are pleased to announce the acquisition of Aitoc (www.aitoc.com), a software vendor specialising in ecommerce modules for the Magento ecommerce platform. "With a customer base of over 30,000 merchants and a portfolio of more than 150 products, our acquisition of Aitoc gives On Tap the opportunity to grow the business into different areas"...

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2 min read - We are excited to be launching our next evolution of our “On Tap Teams” service, that provides agencies with flexible project staffing solutions - from developers, through to QA and other project staff roles. Launching today, our clients also have access to “Teams Portal”, which provides real-time availability of our...

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4 min read - Even large development agencies and merchants with home-grown QA resources need to outsource on occasion.  Your own dedicated QA staff are often either too busy or mostly idle. Therefore, maintaining an effective and scalable QA department that does not slow down delivery of "finished" work to clients is a real challenge. A professionally...

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